Your "Join My List" link should be posted in which of the following places:
On your social media channels
In your email signature
All of these
On your company website
True of False? Constant Contact's superior email platform can convert most incomplete links in your code to make them active
False
True
Why would you monitor your list growth & attrition?
To get more information from them
To get real-time sales from them
To get future results from them
To get real-time
results from them
True of False? A user must setup a Survey to track the results of an email blast
True
False
In Constant Contact, an email blast is referred to as ____________
A campaign
An e-marketing brochure
An email blast
A marketing scheme
How can you ask a quick question?
Through use of
the Poll feature
Through use of the Stats feature
Through use of the Tracking feature
Through use of the Survey feature
What happens if you delete an image from your library?
Emails
containing the image will now display a red X instead of the image.
Nothing
The image is compressed & stored into an
archive folder
The image is added to Constant Contact's stock
image gallery
Where can old emails be hosted and displayed in order to boost SEO juice?
Within opt-in email lists
In your email sig
In your email CTA
On an archive
homepage
Bounces are ____________
All of these
An undelivered
email due to an inactive or inaccurate email address in the database
A recipient who has provided the wrong email
address
When a recipient quickly open and then closes an
email campaign
How can you grow your list?
By using the
Forward-to-a-Friend feature
By using the Deliver-to-a-Friend feature
By using the Send-to-a-Friend feature
By using the Send-to-a-Contact feature
True or False? You must provide a verifiable physical address to use Constant Contact
FALSE
True
The Library in Constant Contact contains __________
The various template designs offered by Constant
Contact
The matching images to the chosen Constant Contact
template
The user's images
The user's
images AND The matching images to the chosen Constant Contact template
How can you remove yourself from a Constant Contact email?
Click SafeSubscription
Click RemoveMe
Click SafelyUndersubscribe
Click
SafeUnsubscribe
True or False? It is not possible to use The Spam Checker as you edit an email.
TRUE
False
How do you create an online Survey?
Use a Standard Template, edit it and add color
Use an E-mail Template, save it and add news
Use any of the 100+ Survey Examples, save them
& add content
Use a Survey
Template, edit it and add content
Name another way to ensure your e-mails get delivered?
Only use
permission-based e-mail lists
Only use bought e-mail lists
Only use new e-mail lists
Only use approved e-mail lists
Constant Contact's suite of products include __________
Branding creation
Track
registrations and RSVP's
Graphic design
Website design & development
How do you create member newsletters or e-mail coupons?
By making use of the HTM survey templates
By making use of the HTML Tracking templates
By making use of
the HTML e-mail templates
By making use of the HTM event templates
What will the social media stats tell you?
Who likes and
tweets about you
Who looked at your profile & tweets about
other's
Who dislikes you & tweets about new products
Who dislikes you & tweets about other's
How can you make sure your e-mail campaign is perfect before sending it?
Preview it first
Save it first
Check it first for errors
Check it first with Spam Checker
Selecting a theme in Constant Contact restricts _______________
The use of rows
The use of columns
The use of customization of layouts
None of these
How do you sign up for a Constant Contact account?
Click "Open Account" & click
"Start trial"
Click "Open New", fill in the fields
& click "Start a trial"
Click "Open Account", fill in the fields
& click "Start trial"
Click "Sign
up", fill in the custom fields & click "Start my trial"
How do you know who said yes or no to your event invitations?
Through use of the Reply by E-mail feature
Through use of the Online answering feature
Through use of
the Online RSVP feature
Through use of the Advanced Reply feature
True of False? After sending an email, a user may only track stats beginning 24 hours after it's sent
False
True
True of False? Social Campaigns and Social Share are the same product
False
True
How do you learn when a contact signs up?
Through tracking the click-through
Through tracking
opt-ins & opt-outs
Through tracking the links opened
Through tracking the e-mails opened
What tactic can you use to target your messages?
Segment your survey by interest or other criteria
Segment your blog by interest or other criteria
Segment your friends by interest or other criteria
Segment your
list by interest or other criteria
Explain how you can integrate with other business applications?
By using the CPI's
By using the CTI's
By using the
API's
By using the APE's
How can you measure the performance of your campaign?
By using the E-mail Marketing Following &
Listing
By using the Newsletter Marketing Tracking &
Reporting
By using the
E-mail Marketing Tracking & Reporting
By using the Message Marketing Tracking &
Listing
What options are there when you are ready to send your e-mails?
You can send it now or in 24 hours
You can send it immediately
You can send it
now or schedule it for later
You can send it in 24 hours or schedule it for
later
How do you set up a newsletter?
Announce an invitation
Select a
template
Build a news page
Select an example
In an email, where is the best placement for a company logo?
The top of the
email
The bottom of the email
Wrapped in the text of the email
As a right-hand side bar on the email
How can you customize your events?
By using the Standard Templates available
By using the
Event Templates available
By using the New Templates available
By using the E-mail Templates available
A ___________ is a great way to gauge feedback from your clients regarding your products or services
Constant Contact link tracking
None of these
Constant Contact
Survey or Poll
Constant Contact clickthroughs
How do you create an E-mail marketing campagin?
Choose e-mail
templates & incorporate colors, images & logos
Choose a survey templates & incorporate colors
& images
Choose a saved e-mail sample & incorporate
relevant content
Choose an e-mail sample & incorporate content
An email that had been in the process of being built in Constant Contact, but that has not been sent is referred to as ______________
A draft
A quick iteration
A mockup
Initial design
How can you see who clicked your links & read your e-mails?
Make use of the Recording feature & see all the
results
Make use of the Follow feature & see all the
results
Make use of the
Tracking feature & see all the results
Make use of the Stats feature & see most of the
results
How do you create your own template layout from scratch?
Just point &
click, drag & drop with the Template Editing feature
Just point & click, copy & paste with the
File Editing feature
Just point & save, drag & drop with the
Survey Editing feature
Just point & store, drag & drop with the
E-mail Editing feature
When mailing a campaign for the first time, what must you verify first?
Your e-mail
address
Your registration number
Your username
Your pin code
When Archiving an email campaign ______________
A user may delete a past email
A user will not see a past email in the list of
emails
All of these
A user will not be able to resend that email in the
future
True of False? Website owners can easily install a signup widget on their website with Constant Contact
False
True
The CAN-SPAM Act states _______________
Tell recipients where you're located
Honor opt out requests immediately
Don't use false or misleading header information
All of these
What is the Social Stats feature designed for?
It measures your social life, such as who replies
to your e-mails
It measures your media success, such as who sends
you e-mails
It measures your
social media success, such as who tweets your e-mails
It measures your private media, such as who tweets
you the most
Constant Contact is good to upload lists to. It may also be used as a ______________
Connector to update friends and family
Contact database
Electronic greeting card
All of these
What file formats are accepted to upload new contacts?
.xls
.csv
.txt
All of these
In what ways may a user host images for an email in Constant Contact?
All of these
Upload to the user's server and link to the images
in the HTML code
Pay $5 more per month and host more images
Host up to 5 images for free in Constant Contact's
Image Library
True or False? Constant Contact offers custom color options.
True
FALSE
True of False? SaveLocal is a Constant Contact brand for using coupons
True
False
Why would you add a Facebook like button to a newsletter?
Improve customer
engagement with your brand
Create a point of difference between you and
competitors
Increase open rate on your emails
Increase sales conversions
How can you flag areas on your e-mail that could possibly be stopped by ISP's?
By using the Grammar Checker
By using the Anti-Error Checker
By using the Spell Checker
By using the
Anti-Spam Checker
Which of the following does Constant Contact advise against including in your email subject line?
Full words in all caps
Dollar signs ($)
All of these
Exclamation points (!)
Which online survey invitations can you track?
One survey only & view it by date & number
sent
Only three surveys & view them by opens, and
more
A few surveys & view them by date sent, opens,
and more
All surveys
& view them by date & number sent, opens, and more
Name a way(s) to add contacts to your mailing list?
Add contacts on the go via QuickView iPhone
application
Import or export mailing lists as .csv or .txt
files
Import your e-mail list from Gmail, Outlook &
more
All of these
As part of Constant Contact's Social Campaigns, a user can ____________
All of these
Track facebook Likes
Track coupons
Include email campaigns on social media pages
Unsolicited email includes sending an email to _______________
A recipient who Opted in to your email list
A recipient who
asked to be removed from your list
A person's email obtained through a voluntary
promotion that required email for entry
A person you met at a tradeshow and sold a product
or service to
What web-based communication components does Constant Contact Suport?
E-mail marketing + Social Media
Online Survey + Social Media
All of these
Event Marketing + Social Media
True of False? In it's early stages, Constant Contact used a monkey as their mascot
True
False
What different methods can be used to get feedback?
All of these
Send e-mail invitations
Place the URL link in your website or blog
Include the online survey URL in your newsletter
Constant Contact's pre-built themes are ________________
for Business
for Arts & Entertainment
for Religious organizations
All of these
How can you grow an audience & turn your e-mails into instant web pages?
By using the Newsletter Campaign Archive
By using the
E-mail Campaign Archive
By using the Message Campaign Archive
By using the E-mail List Archive
Constant Contact is effective in assisting with CAN-SPAM rules by _______________
Immediately
removing opted out email addresses
All of these
Searching and finding new emails to send to
Archiving past email campaigns
What makes the Constant Contact product so successful?
The tested code base that works cross client
All of these
Ongoing new features, demanded by the users
Affordabe and beautifully designed email templates
for almost any small business
What different survey question types can you choose from?
Single-select multiple choice
Rate items on a scale
Open-ended text
All of these
What options are available to you when you create your Survey?
All of these
Select the right type of question for the right
feedback
You can edit your survey
Add custom greeting & closing pages
The Online Event management offer(s) the following:
Event invitations
Online RSVP
Online event promotion
All of these
What markup language is used to create custom email templates?
FpML
BPML & BNML
XBL & XBRL
HTML or XHTML
Where should a company logo be included?
All of these
On a Printable Sign-up Form
"Forward Email to a Friend" form
"Join My Mailing List" form
How do you select your e-mail list for recipients?
All of these
Send targeted newsletters to different groups
Import your existing e-mail list from Excel
Group your contacts by common interests
How you would promote your social media pages?
All of these
Insert links to your blog
Insert links to YouTube
Insert links to Facebook
When preparing a template for use in Constant Contact ______________
Be sure to save images at 72 dpi
Be sure to check all links
All of these
Be sure to use inline styles
How can you incease delivery on your e-mails?
By using the
feedback from previous surveys & using it in later e-mails
By using stats from old invitations & using it
in future events
By using the feedback from old polls & using it
in new websites
By using the info from the last message & using
it in later messages
What metric tracking service is used by Constant Contact's email marketing and EventSpot branches?
Constant Analytics
Google Analytics
HubSpot
Mixpanel
Constant Contact is a free program used to send campaigns to as many as 5000 emails
False
True
What is the name of Constant Contact's event manager?
EventBrite
HubSpot
Constant Events
EventSpot
What is the standard template width for emails optimized for mobile?
1080 px
720 px
200 px
600 px
How can you customize your newsletter templates?
Use the Easy Fixing Tools
Use the Quick Search Tools
Use the Easy
Editing Tools
Use the Easy Editing Templates
Using the Anti-Spam Checker will make sure that:
All of these
Your e-mails get
delivered
Your e-mails are error-free
Your e-mails are sent
Most email providers will truncate, or cut off, subject lines at how may characters?
140
100
There is no cut off line
60
How must customers who are sent a Confirmed Opt-in email be confirmed?
By responding to
the email
By clicking through a linked Constant Contact logo
By adding themselves to a specified email list
By clicking through the included CTA button
True or False? Autoresponder are a great place to boost the penetration of your email campaign by referencing current trends and events.
TRUE
False
Refer a friend to Constant Contact and earn ________
$60 referral bonus
$30 credit
$50 credit
$40 bonus
In the Manage My Settings tab, a user may ______________
Delete certains HTML sections of an email
Add a new credit card
Create a second organization alias
Create custom
fields
For more in-depth analysis, what would you have to do?
Use the advanced e-mail management tools
Use the advanced survey management tools
Use the standard list management feature
Use the advanced
list management tools
How many Autoresponders can be set up in the Autoresponder section?
unlimited number
30
10
40
20
True or False? Custom code emails can be used as an Autoresponder.
False
TRUE
Which is the newest Constant Contact feature?
Pay with Paypal options
Improved event
email features
Social media features
Gmail features
What does Constant Contact require a user to provide on an email signature to send an email?
My name and phone number
Email and physical address
Organization
name and address including state and zip code
All of these
How can you ensure that your e-mails get to people that want them?
By managing the opt-in & opt-out information
By managing the subscribe & advanced
information
By managing the bounce & opt-in information
By managing the
bounce & unsubscribe information
What makes editing your newsletters easy to do?
The one-click editing toolbar
The one-click starter toolbar
The one-click
formatting toolbar
The one-click tracking toolbar
Under the CAN-SPAM act of 2008, what is the longest one can wait before acting on an unsubscribe request?
30 days
10 days
90 days
24 hours
True of False? Multiple people may use the same username and password to access the same account.
False
True
True of False? Using Constant Contact, a user can only email to recipients who Opt into your email list
True
False
Logos that are more than ______ pixels tall typically take up all of the space in an email preview pane.
300
200
250
500
How can your account be closed?
If you do not
follow proper list practices
If you do not follow proper survey practices
If you do not follow proper e-mail practices
If you do not follow proper editing practices
What tool simplifies your newsletter creation process?
Using the Survey Wizard
Using the E-mail Templates
Using the E-mail
Wizard
Using the Task Wizard
With what feature can you create & send e-mails using your iPhone or iPod Touch?
QuickView
RealView
QuickStart
QuickLook
The following are stats recorded from each email sent:
None of these
Unread
Closed
Replies
By joining My List Tools, what will happen?
All of these
You can grow your followers
You can grow your friends
You can grow
your list
Spam reports are most accurately ___________
Generated by Constant Contact's servers due to
redundant email blasts
Created when a user reports that someone has used
their account without permission
Generated only when a recipient Opts Out of a
campaign
Generated by
recipients who did not want to receive the email
What are the benefits of using the "Advanced" link in Constant Contact?
Taking advantage of the advanced features of modern
day email marketing
Using the advanced and intuitive templates provided
by Constant Contact
Copying and
pasting your own HTML code into Constant Contact
All of these
When editing an email theme in Constant Contact, where is HTML code accessed?
Text
Design tab
Style Sheet
Blocks
What feature allows for online payments?
Event Payment
Processing
Advanced Payment Processing
Standard Payment Processing
Professional Payment Processing
Before sending an email, what is first offered as a way to proof your email?
A popup with instructions
A browser window
to confirm the send-to list
A precaution that all your data must be filled in,
even if all is completed
A browser window popup with a view of the email
with sending options
Where is the "Social Sharing Links" function located?
Mailing List Options
Template Options
Header Options
Social Media Options
Where do you compare the results from e-mail marketing campaigns?
With the line
and bar graphs provided
With the statistics provided
With the stats formats provided
All of these
How can one remove the Constant Contact logo from the footer of an email?
Replace the Constant Contact logo with your own
logo via the social share bar
Check the appropriate box under "Footer
Options"
It is not possible to remove the Constant Contact
logo
Email Constant
Contact as a paid customer
True of False? A user can easily copy and paste HTML code from Constant Contact templates to create and customize their own templates in a web editor
False
True
True or False? The Social Share bar and Like button are available for event invitations.
False
TRUE
Where can you find instant advice & tips about Constant Contact?
At the Support page
At the Help Feature
At the Help Blog
At the Support
Blog
